Duracell has much more to offer than the power inside the batteries; it's the POWER BEHIND THE NAME that helps the brand continue to inspire consumer confidence. As a part of the Duracell program, you'll experience the power behind the products and technology, as well as the impressions, sponsorships, high-profile events, and strategic out reach to maximize the opportunities associated with the Duracell name.

ANNOUNCEMENTS:

• DURACELL is the Official Automotive Battery Sponsor of the Super Chevy Show
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• Duracell AGM Batteries to Power 2011 Numerals at Times Square, NY
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• DURACELL is the Official Marine Battery of Jimmy Houston
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• DURACELL is the Official Marine Battery of Roland Martin
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• DURACELL is the Official Marine Battery of Ken Schrader Racing